Merlo UK revealed dealers of the year at its annual conference

The conference that took place at Crewe Hall in Cheshire welcomed construction and agricultural dealer principals, as well as members of their senior teams, to a two-day event filled with insightful presentations, recognition and innovation.

The forum, called Together We Thrive, featured a wide range of topics presented by industry experts and Merlo team members, including market insights from the Construction Equipment Association (CEA) and Agricultural Engineers Association (AEA) who provided valuable overviews of the current industry landscape.

Merlo’s finance partners, DeLage Landen (DLL), outlined financing options to support both dealers and their customers, while Mattia Bodino, Global Events manager delivered an engaging presentation about the Merlo Group.

Dealers of the year

Shaun Groom, Merlo UK’s general manager, said: “We’ve packed a lot into our conference this year. It’s been a fantastic opportunity to share our vision for working together with our dealers, thank them for their support, and together, look forward to embracing the opportunities and innovations that lie ahead in 2025.”.

The conference was also an opportunity to recognise and thank dealers for their outstanding performance.

Jenny Radcliffe, also known as “The People Hacker,” presented our winners with the following awards:

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