Pioneer is first UK side-by-side from market leader

2014 Honda Pioneer 700-4.

• Honda Pioneer 700 will be the brand’s first Side-by-Side vehicle in Europe
• To be launched in the UK in early 2017
• Pioneer available as two or four-seater

Honda will strengthen its market-leading Utility vehicle  line-up with the launch of its first Side-by-Side (SxS) – the Pioneer – in the UK in early 2017. 

Employing Honda’s acclaimed ATV technology and featuring a powerful and efficient 700cc engine, the supremely capable Pioneer will be available as either a two or four-seater. 

Able to transport up to four people and their equipment, the Pioneer will open up a world of possibility for both business and leisure users who need a Utility vehicle that will take them across tricky terrain to even the most hard to reach places. 

What’s more, its launch will help commercial operators meet the requirements of the European Two Man Working Directive with a single vehicle. 

Steve Morris, Head of Honda (UK), said: “The Pioneer is a fantastic vehicle that will strengthen Honda’s utility vehicle offering significantly. By adding a choice of SxS options to our range, we will be able to build on our best-in-industry reputation and the long-standing customer relationships we have developed through our nationwide network of authorised dealers.” 

He added: “The Pioneer also sets a new benchmark for a SxS ATV. Our engineers and designers have developed it from the wheels up with the same attention to detail they would any Honda vehicle. 

“This means users will benefit from new levels of comfort, refinement, agility and handling as well as the superior performance and aftersales care for which Honda is known.”