Aldi to invest £3 billion in British beef suppliers
19th August 2024
Aldi has just announced that the retailer will invest £3 billion with British beef suppliers over the next five years.
The store’s spokesperson said that the move comes as part of Aldi’s “ongoing commitment to championing Great British quality and assisting UK producers”.
They added: “As the country’s largest retailer of British beef, Aldi hopes the investment will allow farmers to plan confidently and provide security for supply chains up and down the country. “
Recognition of UK farming community
Part of this investment includes a five-year contract with its supply partner Kepak, providing a £260 million investment in their line of Aberdeen Angus beef.
The deal will also enhance the quality and range of beef available to customers.
Julie Ashfield, managing director of buying at Aldi UK, said: “As the UK’s largest British beef retailer, we’re proud of our long-term relationships with British farmers across the country.
“The UK farming community plays a vital role in our food supply chains – our continued investment in British beef is in recognition of this and means we can continue to provide the best quality British products for our customers.”
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