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Great British Beef Week
April 23 - April 28
The 14th Great British Beef Week starts on Tuesday 23rd April 2024.
The campaign aims to inspire families to savour the taste and experiment with naturally delicious British beef. Whether enjoying it as part of a Sunday roast with all the trimmings, or creating a reimagined British beef dish incorporating flavours from around the world.
As part of the campaign, AHDB are collaborating with several well-known food influencers across Facebook and Instagram, who will use their culinary expertise to create dishes using British beef in imaginative ways. The company will also be sharing farmer stories to demonstrate what they are doing to support the environment and improve biodiversity.
Support the campaign and share your ‘British beef reimagined’ creations on Facebook and Instagram using the hashtags #GBBW24 #GreatBritishBeefWeek24 and #NaturallyDeliciousBeef
Find out more by visiting AHDB’s website
